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Branding

5 Steps to Improve Your Organizations Brand

Many people have a less of a brand and more of a product or service, but a having a brand is what positions your organization for the next level of success. Products and services are one time sells. A brand is a lifetime of customer loyalty. This is true in both the product and service…

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Take the Guessing out of Design

Branding is everywhere these days. And it is important to the growth of companies and organizations both non-profit and for profit. What is Branding? Some think that branding is a logo. Some think it’s certain colors. Or perhaps it’s the slogan. Branding includes all of these things, but ultimately branding is “the experience that your…

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The Role of a Logo in a Church’s Branding Strategy

To begin with let’s define what branding is. Branding is not a logo. A logo is an important part of the branding experience. Branding is the experience that your visitors and members walk away from your church with. There are many services out there that will sell you a logo. But what churches need these…

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